This week the ESRB has announced a new campaign (press release). They are partnering with the Parent Teacher Association to help parents within the community to recognize and utilize the rating system in order to identify appropriate game content for children. The initiative includes a booklet (view the electronic version) that will be distributed throughout the 26,000 PTAs nationwide.

We at Game Apparent always encourage families to look for the ESRB ratings on games before purchasing them. It’s a simple way to help parents filter media for which their children aren’t prepared. It’s good to see the ESRB engaging in proactive initiatives like this and the Game Search Widget (see the yellow box in the upper left corner of our main page).

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Check this out! The ESRB has released a slick little widget that allows you to quickly find ratings on any video game! How cool is that?   They’ve partnered with a company called Clearspring Technologies to provide the widget in all sorts of flavors.  You can email it to people and embed it in tons of different social networking sites.

We’ve added it to the far right of the site so take it for a spin and let us know what you think.

The press release can be found here if you want all the juicy details.

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Those of you who have been visiting our site for a while may remember my joy when I received the demo of the PSP God of War title last October. Well, as of yesterday, I finished the full version of the game and I really enjoyed it!

First - this title is rated “M” by the ESRB and it recommended for players 17+ years of age. (For more information about the ratings system, feel free to read our article or visit their site.) Having said this, you may find that it’s acceptable for your teen, but you need to make that call. It is a violent action-adventure title with some interesting puzzle elements. The title begins in ancient Greece amidst the backdrop of the Persian war, but takes you into the underworld and has you battling gorgons, cyclops, basilisks, and others (without giving too much away). It is gory, but appropriately for a Spartan fighting foes in this context. There is some occasional female nudity (some of the goddesses are bare-chested). But I found nothing in the game that seemed out-of-place considering the subject matter.

Having said that, this game is a blast! In fact, I found its references to particular figures of Greek mythology inspiration to crack open an old college textbook to re-read a few of the myths. The game developers have modified the stories slightly to include the protagonist as a factor in these events. Using these familiar characters and events as the setting for their story grants a familiarity to the experience without spoiling anything.

From a presentation point, God of War: Chains of Olympus does an extraordinary job of conveying a sense of immenseness that I wasn’t expecting from a handheld screen. In many ways, this experience is every bit as impressive as the original two God of War titles for the PlayStation2. However, the one area in which this game is not immense is its length. This is the only criticism that I have for the game. It took me less than 10 hours to complete the story. But don’t let this stop you from considering this game.

I would much rather have a short game that feels complete, well constructed, and provides a unique experience than a longer game that includes a number of redundant tasks and repeated environments. I cannot emphasize how impressive the environments are in this game. And the sense of wonder when you witness the titans in chains is practically disarming.

Two of my favorite games of the last decade are Ico and Beyond Good and Evil. They both were critically acclaimed titles that many thought were too short. I would gladly put Chains of Olympus in their company - short but sweet. And oh so sweet it was. In fact, I’ll probably play it again at a higher difficulty before I put it back in the case for a while.

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So you would think that with all the hub-bub about mature video games that they would have to be the largest percentage or rated games. Or at least a high percentage. Cause it would be strange if all this noise was for a minority of rated games…

Yeah, well not exactly. Kotaku brings us a note about the games that were rated in 07. Guess what percentage OF ALL GAMES did mature titles encompass? 7%. Wow.

Kotaku puts it thusly:

“For as violent a reputation as has been bestowed upon the video game industry, ‘M’ rated games only make a small percentage of their total numbers and, according to the ESRB, this small percentage is actually down 50% since 2005. Back then, 12% of titles were rated M. And in 2006, that figure was already down to 8%. In 2007, a year in which the ESRB rated 1,563 games, ‘M’ rated games only accounted for 6% of the titles.”

So the number of mature games has decreased in the last 2 years. Yet the number of goobers who keep making a big deal of mature rated titles are neglecting to mention the content of the other 94% of ESRB rated games. This includes T rated games, which sometimes can contain rather mature content….Hmm…

Picture respectfully stolen from Drunken Moneky’s Flickr stream.

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If you see the above graphic someplace, chances are that the individual who placed it there isn’t trying to bring back roman numerals. This is just one of the ways that Rockstar Games is promoting Grand Theft Auto 4. As of today, they announced the official release date for this anticipated title. It is due to hit the streets April 29th, 2008. If you’re interested, you can read their actual press release.

Before we go into a little history, let’s establish that the Grand Theft Auto series has been steeped in controversy since the original was released in 1997. In fact, I would venture to say that GTA is considered by many to be the most notorious gaming franchise on the planet. Many parent organizations point to this series when they want to criticize videogames. We expect that another wave of uproar will coincide with the imminent release of GTA4 - the first incarnation of the series on this generation of consoles (PS3 and Xbox 360).

We are not here to tell you what is good or bad. We’re here to help you make informed decisions for yourselves. The fact is that we have played these games over the years and we consider the Grand Theft Auto games to be some of the most impressive titles in the industry…for adults. These are very much mature games and are rated accordingly by the ESRB. These games are NOT intended for children. You should think carefully about the subject matter of these titles if you are considering bringing them into your household. They are violent. They include strong language. They involve drugs. They are filled with sexual subject matter. Yet the content is no stronger than most R-rated movies. Having said that, my children won’t be watching such movies or playing these games for many years.

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A fact that seems to have slipped past Blogger Kevin McCullough. This lack of insight appears to have fueled his attack on the Xbox 360 game Mass Effect in this poorly written and grossly inaccurate rant. We became aware of this disturbing piece of “journalism” thanks to this post at Game Politics. I do not want to waste the space to quote from McCullough’s piece and point out the numerous misrepresentations. As it is, Game Politics did an impressive job of restraining themselves and limiting their selections. Suffice it to say that McCullough has so many mistakes in his story that once they’re removed, there isn’t much of an article left.

What is of relevance to us here is that this individual is apparently outraged at some mature content in a videogame. So much so that he doesn’t look close enough to see that the game is clearly targeted to an audience of 17+ years and that the 30 second risque scene is less graphic than what appears on most mature television dramas these days.

I appreciate any attempts to help us parents make informed decisions about content to which our children should have access. However, when the discussion becomes slanderous and seems to encourage censorship I have to question the true motivation of the writer.

In our households, we still need to ”baby-proof” things. The thought of a razor blade left in one of the kids’ rooms sends shivers down our spines. But what McCullough did here was like trying to have the local pharmacy shut down because they sell razor blades in their shaving department. And, in his horror to realize this, he chose to call them nuclear-powered and said that they would kill on contact. (My father will roll his eyes when he reads this and say, “All analogies are suspect,” but I couldn’t help it.)

Here at Game Apparent we’ve said it before and we’ll be saying it for years to come. Not all games are for kids. This is one of the reasons that we decided to create this site. If there’s ever a question, you ALWAYS have resources at your disposal:

• Check the ESRB rating for the game.
• Post a question in our Forums.
• Email us directly - Chris or Ted.
• Visit our friends at Gamer Dad and search their site for a review.

We’re all in this together and as long as we have the proper tools, we can make informed decisions on behalf of our families.

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